Shopify Plus Cost: A Complete Guide to Shopify Plus Pricing and Plans

When businesses scale beyond traditional eCommerce solutions, Shopify Plus becomes one of the most reliable platforms to handle high-volume transactions, global operations, and advanced customizations. However, one of the most common questions brands ask is: “What is the actual cost of Shopify Plus?”

In this detailed guide, we break down the Shopify Plus pricing, what’s included in the plan, hidden costs you should be aware of, and whether it’s the right investment for your growing business.

What is Shopify Plus?

Shopify Plus is Shopify’s enterprise-level solution designed for fast-growing and high-volume brands. While the standard Shopify plans work well for small to medium-sized businesses, Shopify Plus is tailored for large-scale eCommerce stores that need flexibility, advanced integrations, automation, and priority support.

Global brands like Gymshark, Heinz, and Allbirds use Shopify Plus because of its ability to handle massive traffic spikes and offer scalable solutions.

Shopify Plus Pricing in 2025

The Shopify Plus plan starts at $2,000 per month. However, the cost may vary depending on the size of your business and revenue. For businesses generating over $800,000 in monthly sales, Shopify Plus charges 0.25% of revenue per month instead of the flat fee.

Here’s a breakdown of the Shopify Plus pricing model:

Base Price: $2,000/month
Revenue Threshold: At $800,000/month in revenue, pricing shifts to 0.25% of sales volume
Maximum Monthly Fee: Usually capped at $40,000/month

This flexible pricing structure ensures that both mid-level and enterprise businesses pay proportionally to their sales scale.

What’s Included in the Shopify Plus Plan?

The Shopify Plus subscription isn’t just about hosting your store—it comes with an extensive set of tools and features designed for enterprise needs.

1. Unlimited Bandwidth and High-Volume Handling

Shopify Plus supports millions of transactions per minute, ensuring that your store never crashes during high-traffic sales like Black Friday or Cyber Monday.

2. Dedicated Account Manager (Launch Engineer)

You’ll get a dedicated launch engineer to guide you through migration, setup, and scaling. Unlike regular Shopify plans, Shopify Plus provides priority support and 24/7 access to experts.

3. Custom Checkout and Scripts

With Shopify Plus, you can fully customize the checkout experience using Shopify Scripts. This means you can create tailored discounts, shipping logic, and payment experiences specific to your brand.

4. Wholesale & B2B Functionality

Shopify Plus includes a dedicated wholesale channel, making it easier for brands to manage B2B and B2C operations under one roof.

5. Advanced APIs and Integrations

Businesses on Shopify Plus gain access to advanced API calls, allowing seamless integration with ERP, CRM, and third-party applications at scale.

6. Unlimited Staff Accounts

Unlike lower Shopify plans, where staff accounts are limited, Shopify Plus allows unlimited team members, ensuring full access for large teams.

7. Merchant Success Program

Shopify Plus merchants get access to training, strategy consultations, and expert recommendations to maximize growth opportunities.

Hidden Costs of Shopify Plus

While the base Shopify Plus cost is $2,000/month, there are additional costs you should consider before committing.

1. Transaction Fees

If you use Shopify Payments, transaction fees are waived.
If you use third-party gateways, expect to pay 0.15% per transaction.

2. App Costs

Many enterprise stores require additional apps for subscriptions, advanced analytics, and loyalty programs, which can add hundreds of dollars monthly.

3. Development and Customization Costs

For businesses that require custom themes, checkout experiences, or integrations, development costs can range from $5,000 to $100,000+, depending on complexity.

4. Migration Costs

Switching from another platform like Magento or WooCommerce often involves migration expenses, including data transfers and technical support.

Shopify Plus vs. Standard Shopify Plans

To better understand whether Shopify Plus is worth the investment, here’s a comparison with standard Shopify plans:

Feature	Shopify Basic ($39/month)	Shopify ($105/month)	Advanced Shopify ($399/month)	Shopify Plus ($2,000+/month)
Staff Accounts	2	5	15	Unlimited
Transaction Fees	2.9% + 30¢	2.6% + 30¢	2.4% + 30¢	Custom, as low as 0.15%
Checkout Customization	No	Limited	Limited	Full customization
Support	Standard	Standard	Standard	Priority 24/7
Wholesale/B2B	No	No	No	Yes
Scalability	Moderate	Moderate	High	Enterprise-level

Clearly, Shopify Plus is the best fit for enterprises managing large teams, global sales, and complex B2B+B2C operations.

Who Should Use Shopify Plus?

Shopify Plus is best suited for:

High-growth eCommerce brands generating $1M+ annually.
Businesses that require global expansion with multi-store management.
Brands needing custom checkout and advanced automation.
Retailers handling massive seasonal traffic spikes.
Enterprises requiring ERP/CRM integrations for scaling operations.

If you’re a small business still scaling, the Advanced Shopify plan may be more cost-effective until you reach higher sales volumes.

Is Shopify Plus Worth the Investment?

For brands doing high-volume sales, Shopify Plus provides peace of mind, scalability, and powerful tools that justify the cost. The flat $2,000/month fee may seem steep, but considering the advanced features, dedicated support, and unlimited scalability, it can actually save businesses money in the long run.

For example, if your business processes $1M/month in sales, paying $2,000/month is a small investment compared to the benefits of increased checkout customization, better automation, and improved customer experience.

Final Thoughts on Shopify Plus Pricing

Shopify Plus is not just an eCommerce platform—it’s an enterprise growth engine. While the cost of Shopify Plus starts at $2,000/month, the value it delivers in terms of scalability, flexibility, and support makes it one of the best choices for fast-growing global brands.

If your business has outgrown standard Shopify plans, moving to Shopify Plus could be the most strategic decision you make.